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In Hawaii, a business operating under a fictitious name may want to register a Trade Name. Learn more about what a Trade Name is, who needs one and how to register.
What is a Trade Name?
A Trade Name, also known as “Doing Business As”, DBA, Assumed Name or Fictitious Name is a name used by a business, that is different from the legal name of the business. This name is often referred to as a Trade Name in Hawaii.
More information about the laws behind Trade Name registration can be found in Hawaii Statutes § 482-2.
Who needs to register?
It is voluntary to register for a fictitious business name in Hawaii. There are a few reasons a business may want to register.
Sole proprietorships and general partnerships are the most common entities to register for a DBA.
The legal name of a sole proprietor or partnership can be the owner’s full first and last name, which can be used without registering. For example, if John Smith starts a business repairing computers but doesn’t use a business name he doesn’t have to register. If John decides to name his business John’s Computer Repair then he will need to register.
A few reasons a sole proprietorship or partnership will want to register a Trade Name:
- Proves the business exists.
- Banks, merchant processors and vendors may require one.
- No other business can register the same name or obtain a trademark for that name in Hawaii.
Corporations, Limited Liability Companies and Limited Liability Partnerships won’t typically register a fictitious name since a unique entity name is created during the formation process. Some will file for a DBA if they have another business they want to operate under their corporate/LLC/LLP umbrella to keep the liability protection without having to form another entity.
How much does it cost to register?
To cost to register for a Trade Name in Hawaii is $50. This registration is renewed every five years.
Hawaii DBA Registration Form
Application for Registration of Trade Name ( Form T-1 ) – https://cca.hawaii.gov/breg/files/2017/01/T-1-Application-for-Registration-of-Trade-Name-2017_11-9-16.pdf
What are the steps to file a DBA in Hawaii?
Step 1 – Check Available Names
In Hawaii, Trade Names are registered by the Hawaii Department of Commerce and Consumer Affairs, Business Registration Division. In order to register a name, the name must be unique and not similar to other registered names.
Learn more about using the business database search to find available names in Hawaii.
Additionally, applicants need to search the telephone directory of each island, the city directory and the Hawaii Department of Taxation to verify no other business is using the name you want to register.
Something to note is that if a business name isn’t used by the applicant for 365 consecutive days, the Trade Name may be revoked and available for anyone to register.
Step 2 – Fill out and File the Form
Information on the form includes:
- Name and address of the applicant
- Type of business entity
- Name being requested
- What the business does
Step 3 – Submit the Form
Submit the form along with the filing fee.
Mailed forms are sent to:
Department of Commerce and Consumer Affairs
P.O. Box 40
Honolulu, Hawaii 96810
DBAs can’t be registered using words that are related to banking, financial services or insurance unless the business is licensed to provide those services.
Protecting your business name
While the Business Registration Division won’t issue a Trade Name that is similar to another registered Trade Name, registered business entity or trademark, it does very little from someone else operating a business under that name in other states. If stopping anyone from using your business name is important, you can protect it through a trademark – See how to protect your name through a trademark.
If you have questions about the process, contact the
Hawaii Department of Commerce and Consumer Affairs