Launching a home inspection business is an attractive idea and can provide an individual with the choice to opt out of the nine-to-five schedule that’s attached to working in the corporate world. Some home-inspector-hopefuls make the mistake of leaping right into their new business venture without first taking a step back and conducting research on what the job entails.
Contrary to popular belief, a home inspector is not the same as an appraiser. Although both professions provide a service to assess the value of the home, they don’t share the same motivation behind the service that they provide.
An appraiser will determine the home’s value by conducting an appraisal that is commonly required before a borrower can close on their mortgage. On the contrary, a home inspector will determine the home’s condition, oftentimes educating the home buyer or owner during the inspection process. While home appraisals consider the condition of the home when doing their valuation, they also compare recent sales on comparable homes in the area and factor in many variables, including the home’s square footage, the number of bedrooms and bathrooms, lot size, area crime rates, and school districts. While having an appraisal completed is a typical requirement to finance a property, it usually benefits the lender the greatest by ensuring as little risk as possible when funding property on the borrower’s behalf. A home inspection, on the other hand, will protect the homeowner by determining if the property is in good condition, inspecting for good plumbing, air conditioning, electrical, etc., so the homeowner can feel safe living in the home and ensure proper construction on newly built homes, etc.
Starting a home inspection business can be very rewarding and can be operated on a part-time or full-time basis. While aiding clients who seek to fulfill the American Dream, home inspectors assist home shoppers by providing them with the confidence they need to sign off on their home purchase. By providing this service to clients, they help limit their client’s possible risk with what is most likely their largest investment. Simultaneously, home inspectors allow a buyer to have a potential advantage over a seller during sales price negotiations.
The average yearly growth for the home inspection industry between 2012 and 2017 was 4.6 percent and is expected to grow 3% by 2029. As of June 2021, Forbes reported a 17.2% increase in home sales compared to the year prior. Additionally, 50% of homes that are for sale are receiving offers well over the asking price, something that has stunned experts in the industry.
According to a press release from PR Newswire, the worldwide building inspection service market is anticipated to grow over $10 billion in 2021 at a compound annual growth rate of 15.1%. By 2025, the market is expected to hold the line at $14.33 billion.
One explanation for the housing market frenzy could be the lack of homes for sale on the market in certain territories that fail to meet the overwhelming demand of home buyer prospects. This creates an urgency for new homes to be constructed. Not to mention, the real estate market is notorious for playing teeter-totter and shifting back and forth between a buyer and seller market. Regardless of what territory our economy favors, buyers and their seller counterparts can take advantage of completing a home inspection during the process.
A combination of current, historically low-interest rates, record-shattering growth in home values, and a lack of homes available for purchase in 2021 are all promising factors for those seeking a career as a home inspection entrepreneur.
Ideal customers for a home inspection business include home buyers, home sellers, real estate agents, and mortgage companies.
Skills, experience, and education useful in running a home inspection business
Experience. Nearly every state requires some sort of formal training or exam. A home inspector should be knowledgeable in the foundational elements and construction of homes, so taking it upon yourself to receive an education on home inspections would be a savvy business move.
Troubleshooting skills. Most tenured home inspectors have seen it all, from foundational issues to water damage and beyond. Being knowledgeable about mechanical issues and offering suggestions on how the homeowner can fix a problem is a major step in daily operations.
Customer service skills. Personal skills and good communication are relevant for a home inspector to explain the inspection findings to clients.
Management experience. Working independently and possessing leadership skills provide an entrepreneur leverage when owning a business. Whether you are flying solo or have employees to manage, being a good leader represents an individual who knows how to motivate themselves and others-even when the going gets tough – and it will. No business is perfect, and mistakes are bound to happen.
Costs to Starting a Home Inspection Business
Some of the common startup costs for launching a home inspector business include:
Licensing – The price tag to take the National Home Inspector Exam in most states is $225. After applicants pass their exam, they will pay a one-time application fee that typically falls between $200 to $400.
Home Inspection Equipment – $700 to $10,500 – this includes items like a vehicle to get you to and from homes you will be inspecting, an electrical tester, flashlight, gas detector, a ladder, screwdriver, thermometer, etc.
Home Inspection Software – $400 to $2,500 – this will keep you organized and allow your business operations to run smoothly. Completing transactions, writing reports, and scheduling appointments can now be made right at your fingertips using your phone or iPad.
Marketing – $0 to $1,000 – branded clothing, brochures, business cards, logo, website, a social media manager if you choose to hire help, advertising through websites like Facebook Ads or Google Ads are a few items you may pay for when it comes to marketing.
Legal Fees – $100 to $5,000 – varies depending on attorney’s fees and your location.
Insurance – $1,500 to $2,500 – this includes policies like auto and liability insurance and depends on the coverage selected, experience, and the number of claims the business owner has made.
Steps to Starting a Home Inspection Business
Step 1: Write your Business Plan
After researching the ins and outs of starting a home inspection business, the next action to take is to draft a formal business plan. This is proof on paper to yourself, potential employees and partners, and financiers that you are serious and driven when it comes to your future business.
A final business plan should provide clarity to its reader on the long-term goals that are vital for the business to succeed. It also allows the author to identify their competition and what sets their business apart from their competitors.
Step 2: Name the Business
Branding your business and coming up with a name that sticks can make or break your business’s success. A catchy name is your safest bet. To help you get started, conduct a Google search to find relevant puns, synonyms, acronyms, and rhymes related to your niche.
Step 3: Form a Business Structure
The business structure you choose can determine how you file your taxes and the amount you will be required to pay, along with what you are personally reliable for. Sole proprietorship, partnership, limited liability company (LLC), and a corporation are your main options when setting up your entity. Just choose wisely and consider a consultation with a lawyer before finalizing your decision.
Related: Comparison of Business Entities
Step 4: Select your Location
The great news about establishing a home inspection business is that you have the opportunity to have little to no overhead costs and can be strictly mobile.
Related: Choosing a business location
Step 5: Apply for Business Licenses and Certifications
The requirement to obtain a home inspector license is completely dependent on what state you reside in. Some states require extensive training and experience, while others don’t require a license whatsoever. For example, Texas and New York require 100 hours of training in the classroom and passing a state test before being eligible to obtain a home inspector license.
Although some states lack a licensing requirement, some individuals still choose to attend school to prepare for the profession. According to Spectora, home inspection school tuition can range from $400-$1,000 or greater. The Hail Mary is that many home inspection schools will include the cost of the license exam in their tuition.
In addition to specific home inspector licensing, there are also general business requirements such as a business license and sales tax license.
In addition to business licensing, there are several certifications a home inspector can have as well. While certification is not required in most states, they provide specific industry knowledge and training and add legitimacy to a business.
Step 6: Find Financing
Securing a loan for your business can happen from having a solid business plan, proving how much money you have available to pay back your loan, and having good credit. It is difficult to acquire a small business loan with a credit score below 700. If business owners can’t qualify for a small business loan, many opt-in for a personal loan, loans available to borrowers with bad credit, or borrowing from family members or friends.
Step 7: Open a Business Bank Account
In a virtual world, opening a business bank account doesn’t necessarily have to take place in person at a bank. Expect lenders to request proof of personal and business identification, details of yourself and the business, business documentation, and a one-time deposit to open the account.
Step 8: Get Your Marketing Plan in Place
Establishing a marketing plan is crucial for your business to succeed. According to Fundera, 41% of small businesses leverage social media to drive revenue, and 74% of customers utilize social media to finalize a decision to purchase. While 96% of small businesses use social media for marketing their business, 81% of buyers will search the web before making their purchase.
One of the greatest referral sources is Realtors, so be sure to get to know the local real estate agents and join Realtor associations to get your name well known. Additionally, mortgage lenders are another great source of new customers.
Step 9: Get Insurance
When (not if) a new homeowner encounters a problem with a property that was recently inspected, the home inspector is often sued. Errors & Omissions Insurance (E&O) will help protect the business from any oversights.
Additionally, General Liability Insurance is important should the home inspector cause any harm while inspecting a property.
Step 10: Hiring Employees
Deciding to hire employees can be daunting when initially starting business operations. According to a survey conducted by Monster, 62% of small businesses claim to have made a bad hiring decision. First, evaluate whether you need and can afford an employee, review the legalities that pair with hiring help, set up payroll, and begin the hiring process.
Related: Steps to hiring your first employee
Step 11: Set up an Accounting System
Although the thought of accounting can be like a foreign language, it is vital to track if your business is making a profit. Not only is it is key to tracking revenue, but it is required by the IRS to prove financial records. You can track your business finances by using a pen and paper, an excel spreadsheet, or software like Quickbooks Online.
How Much Can You Potentially Make Owning a Home Inspection Business?
Inspecting real estate is a lucrative business, with most home inspectors charging between $300 to $500 per visit, according to the U.S. Department of Housing and Urban Development.
Payscale reports that the annual salary of a home inspector ranges from $30,000 to $96,000, with the average salary being $49,272. This number will vary greatly depending on your experience, years in business, price points for the services provided, number of employees, overhead costs, among other business expenses.
Things to consider before starting a home inspection business?
What will set your business apart from your competitors? How will you decide to build your brand? Will you be on the road and operate your business strictly mobile? Or will you opt-in to have a brick-and-mortar, too? These are all questions you must ask yourself when you are on your path to becoming a home inspector.
Establishing connections through networking events and maintaining professional relationships is essential for gaining referrals and growing your business. Word will get around and come back to you full circle if you provide a buyer with a home inspection that helped make their process to the closing table a near-effortless one.
Resources and training are available through national organizations such as the American Society of Home Inspectors (ASHI), the National Association of Home Inspectors (NAHI), and the International Association of Certified Home Inspectors ( InterNACHI ).