Tips & Ideas For Naming A Tanning Salon

Last Updated on

Quick Reference

There are more than 19,000 tanning salons in the United States alone. So, it’s no surprise settling on a unique name when starting a tanning salon is no easy task. 

Picking the right name gives potential customers an idea about your business’s services, creates a good first impression, and helps you stand out from the competition.

Are all the good tanning salon name already taken? How do you come up with something fresh? And what about business name best practices? 

Related: How to start a tanning salon

If you’re not sure how to answer those questions, you’re in the right place. Keep reading to learn my top tips for choosing the perfect business name and how to make sure your favorite choices are available across the board. 

Let’s dive in!

Tips for Choosing a Catchy Name a Tanning Salon

If you’re struggling to choose a company name for your tanning salon, one of the best things to do is just to start brainstorming. As you go through the tips outlined below, make a list of words, phrases, and terms associated with your business. 

From there, you can narrow down the list and cross off ideas you don’t like. 

Once you have several top salon name ideas, we’ll walk through how to make sure you’re allowed to use them. This last step helps you narrow down your list even more so you can make a final decision. 

1. Consider the Services You Plan to Offer

There are several types of services a tanning salon can offer, so it’s worth considering using the services you plan to offer in the name. Maybe you want to focus on sunless tanning or UV tanning. Perhaps you’re considering offering other specialty services. 

Add the different types of services you want to offer to your brainstorming list. 

Remember to avoid anything limiting your business’s future growth if you decide to go in another direction down the road. 

2. Location-Specific Terms

Many tanning salons are specific to a geographic service area. So, if that’s true for your business, consider adding a location-specific term to your business name. 

You can consider things like:

  • City nicknames
  • Neighborhoods
  • Regions or states
  • And descriptive terms

However, consider what happens if you expand outside your intended service area. Does the name become limiting? If so, it’s best to avoid it if you plan to expand or change directions later. 

3. Avoid Business Names That Are Hard to Pronounce, Hear, or Spell

Despite the technological advances of voice search, assistants like Siri and Alexa struggle to understand slang and other confusing words. 

This could limit how often your business shows up in voice (and text-based) search if your name is hard to spell, pronounce, or hear. Because of that, it’s important to avoid complicated words, industry jargon, and using numbers in place of letters.  While having a unique tanning salon name is good, being too unique may not be so good. 

Keep your business name as simple and easy to remember as possible so potential customers can easily find you. 

4. Consider Alliterations and Rhyming Words

Alliterations and rhymes are catchy and easy to remember. Because of that, they make for great business names. 

That said, it’s not always easy to come up with them. Start with choosing a few of your favorite words from your master brainstorm list. 

Then, you can Google “words that start with S” to come up with a name like Safe Sun or T for Tropical Tans or whatever letter you’re using to create an alliteration. Alternatively, you can search “words that rhyme with _____.” 

It can be time-consuming, but it’s an excellent place to start. 

And don’t forget to add any exciting finds to your brainstorm list while you’re at it. Try not to overthink the names you come up with.  Just write them all down as some of the more interesting ones may spark better ideas later.

5. Steer Clear of Initials or Obscure Acronyms

Initials and unusual acronyms are hard to remember, so they typically don’t make great business names. They can also be challenging to pronounce and confusing for voice search as well. 

Furthermore, there are 325 different two-letter combination possibilities in the English language. And the odds of your customers remembering the specific letters you chose are pretty small. 

6. Imagery Words

Another consideration when brainstorming name ideas is whether there are industry-related words that could also lend themselves to be used in a logo. For instance, a tanning salon could use an image of the sun or airbrush and focus the name around the image.

Related: How to create a logo for your business

7. Still Struggling? Try the Owner’s Name

If you’ve made it this far and are still struggling to find the best name, you can always consider using the business owner’s name. Doing so works well if the owner also plans to be the face behind the business. 

Something to keep in mind is that using the owner’s name as the business name can make it more challenging to sell the business in the future. 

8. Look at the Names of Other Tanning Salon Businesses

Here is a list of existing tanning salon business names that may help give you some creative ideas.  While many of these names may be available for you to use, be sure to check first to be sure it can be used.

Tips on how to check business name availability are after the list of names!

  • 201 Tanning & Spa 
  • 24-7 Tanning
  • 2728 Tan 
  • A Perfect Tan
  • After Glow Tanning & Spa 
  • Airbrush Tans By Hannah 
  • Aloha Tan 
  • American Made Tans 
  • Anytime Tan
  • Aspen Tan
  • At The Beach
  • Backwoods Tanning & Boutique
  • Baked Babes
  • Baked Buns 
  • Banana Beach Tan
  • Bare Beach Tanning & Spa
  • Barefoot Beach Salon 
  • Bayou Babes Tanning Salon 
  • Bayou Glo On The Geaux
  • Be Bronze Tanning 
  • Be You Tiful Organic Tans
  • Beach Bella Bronze Bar
  • Beach Bum Tanning
  • Beach Bum Tanz 
  • Bear Bunz Tanning
  • Beautiful Tan
  • Bee Happy Tanning Spa
  • Best Miami Tan
  • Best Tans 
  • Better Tan
  • Beverly Hills Tanning
  • Blazing Tans
  • Bliss Tanning Studio
  • Bodibronze Spray Tanning
  • Bombshell Tan
  • Bourbon Beach Mobile Spray
  • Bows & Bowties Tanning 
  • Brightest Assets
  • Bronze Age Spray Tan 
  • Bronze Bunz
  • Bronze Eagle Tanning
  • Bronze Glow Spray Tan
  • Bronze Life Tanning 
  • Bronze My Buns
  • Bronzed & Boujee
  • Bronzed Babe Spray Tanning
  • Bronzed Blonde
  • Bronzers Tanning & Boutique
  • Brown Buns
  • Butterfly’s Golden Tanning 
  • Cabana Tan
  • Cali Rays
  • Cali Tanning Co
  • California Dreamin Tanning
  • California Sun
  • Celebrity Tanning
  • Chili Pepper’s Tanning
  • Coastal Tan 
  • Coconut Hut
  • Copper Beach Tanning
  • Desert Bronze
  • Design Tans
  • Downtown Ray’s
  • Downtown Tanning & Boutique
  • Dr. Sun Tanz Sunless Studio 
  • Dream Skin 24 Hour Tanning 
  • Dream Tanning
  • Eclypse Tanning & Trends
  • Electric Beach Tanning 
  • Electric Sun
  • Emporium Tanning
  • Endless Summer Tanning
  • Escape Tanning
  • Fantasy Island Tanning
  • Faux Glow To Go
  • Finesse Tanning 
  • Flawless Tanning Spa 
  • Geaux Tans 
  • Glam Tans 
  • Glo Tanning 
  • Glowing Gold Tanning Spa 
  • Gold Kissed
  • Golden Glow
  • Golden Touch Mobile Tan
  • Hannah Cabana Tans 
  • Happy Tanning 
  • Hawaiian Glo Spa
  • Healthy Hue Mobile Spray Tanning
  • Hello Sunshine Tanning Spa
  • Hollywood Tans
  • Hometown Tan
  • Indian Summer Tanning & Boutique
  • Island Glow Bronzing
  • Island Sun Tanning
  • Island Tanning Co 
  • L A Sun Spray Tan
  • LA Belle Gleaux Spray Tanning
  • Ladylike Spray Tans
  • Las Vegas Tan Salon
  • Let’s Glow
  • Life With Color
  • Life’s A Beach Tanning
  • Liquid Tan Studio
  • Lovely Glow Tanning Salon
  • Loves Spa & Tanning
  • Metropolitans Indoor Tanning
  • Midtown Tanning
  • Moonshine Tanning 
  • Mountain Tan 
  • Natural Tans
  • Neon Beach Tan
  • Next Generation Tanning
  • No Tan Lines Honolulu 
  • Northern Sun
  • Oasis Tanning Salon
  • Once Upon A Tan
  • Oooh LA LA Airbrush Tanning
  • Organic Island Tanning Co
  • Pacific Blue Tanning
  • Palm Beach Tan
  • Perfect 10 Spray Tans
  • Perfect Tan
  • Pure Bronze Sunless Tans
  • Pure Sunbeam 
  • Radiant Studios 
  • Rayz & Sprayz Tanning 
  • Rebecca’s Tanning Salon 
  • Shades Of Spray
  • Shades Tanning Salon
  • Shear Bronze Salon
  • Sheer Oasis Tan & Shoppe
  • Showtime Tans 
  • So Tanacious
  • Sol Vibes Tanning Salon
  • Solar Dimensions
  • Son Of A Beach
  • South Beach Tan & Spa
  • South Beach Tanning Co
  • Southern Gleaux
  • Spray Tan Boise 
  • Sugar Beach Tan
  • Sun & Serenity Tanning
  • Sun Central Tanning
  • Sun Kissed Tanning & Boutique
  • Sun Of A Beach Tanning
  • Sun Shack
  • Sun Shop Tanning
  • Sunkissed Tans & More 
  • Sunny Buns Tanning
  • Sunny Daze Tanning Salon & Boutique
  • Sunrise Tanning
  • Sun’s Up Tanning Salon
  • Sunsations Tanning Salon
  • Sunset Tanning On 85
  • Suntan Suzy’s Sunless Spray
  • Superior Tanning
  • Tan Angels 4ever 
  • Tan Central
  • Tan Co
  • Tan Couture
  • Tan Genie
  • Tan It Up
  • Tan Line
  • Tan On Demand
  • Tan Station
  • Tan Tastic Tanning
  • Tan Toes 
  • Tan Tush 
  • Tan Without Sand
  • Tan Yer Hide
  • Tan Your Hide
  • Tan Your Moon
  • Tanaholics
  • Tannery
  • Tanning & Co
  • Tanning Agency
  • Tanning Bar 
  • Tanning Boutique
  • Tanning Chick
  • Tanning Co 
  • Tanning Hot Spot
  • Tanning On Main
  • Tans By Tonya
  • Tansanity
  • Tantalizing Glow
  • Tanz Linez 
  • Tanz Produced 
  • There She Glows 
  • Tiki Tan Day Spa 
  • Tiptoe Tanning 
  • Tornado Tanning 
  • Total Tan Inc.
  • Totally Baked Tanning
  • Toucan Tan
  • Tropical Moment Tanning Salon
  • Tropical Shades
  • Tropical Tanning Salon
  • Twin City Tan 
  • Ultra Glo
  • Ultratan
  • Ultraviolet Tan & Spa
  • Underground Tans
  • Uptown Tanning
  • Valley Girl Tan
  • West Coast Tanning
  • Xtreme Tanning 
  • Yess Please Tanning

Checking the Availability of Your Top Considerations

At this point, you should have several top considerations to choose from. And the best way to narrow it down further is to check each one for availability. 

This step is vital because using a name that someone else is using could be very costly, time-consuming to rebrand your business, and possibly embarrassing. There are several places to look to check whether a name is available to use, so let’s walk through each one. 

Trademark Search

Trademarks are the most critical, so we’ll start here. 

If a name or phrase is trademarked, you’re not allowed to use it in a similar capacity. So, run a trademark search for each business name you’re considering and cross off those that aren’t available. 

Learn more about how to do a trademark search before choosing a business name

Local Search

Just because there isn’t a registered federal trademark on a name doesn’t mean the name you want is available.  That’s because there is a trademark known as a common law trademark. A common law trademark isn’t filed anywhere but provides someone who uses that name in commerce some limited rights in their geographical area to use the name.  It can be hard to define how far geographically these rights extend as each industry is different. Still, at a basic level, someone can’t open a business and name it the same or similar name as a competing business in town. If you think the name could potentially create confusion with customers, it is usually best to just find another one to use to avoid potential legal issues down the road. 

To do a local search, open up the phone book (if you still have one), and do a Google search to see if there are any local competitors with a similar business name to the one you want to use. 

Cross off any similar names from your list and take the rest and let’s keep checking.  

State Entity Search (If Applicable)

If you plan to register your tanning salon as a corporation or LLC, you must register with a unique business name. Each state requires every corporation or LLC to register a unique name for their entity.  This doesn’t necessarily protect your name from anyone else using it, but nobody can register a corporation or LLC under the same name in your state.

Related: Is your business name available?

If you find the name is in use, cross it off your list and move on.

Domain Name Availability

Website addresses aren’t as critical as the first three searches, but it’s still worth doing. Typically, you want your domain name to be “yourbusinessname.com” without any numbers, dashes, etc.

It’s easiest for customers to remember, but these are hard to come by.

However, you can explore other configurations and extensions if your preferred domain name isn’t available. Just remember your customers may have a more difficult time finding you online.

You can start with NameCheap’s domain search tool. Type in the domain name you want to use to see if it’s available. The tool also returns other possibilities you may want to consider.

Social Media Profiles

Next, especially if you are stuck between a couple of names, check and see if anyone is already using your potential tanning salon names on social media. Consider which platforms you plan to use and start with those. 

Keep in mind you may have to shorten your company name for some platforms. Twitter only allows 15 characters, for example. 

Start with your preferred platforms and do a quick search for your name. If nothing pops up, that likely means no one is using it, and you’re good to go. 

Example: Someone is using startingyourbusiness on Instagram, so I would have to choose a different handle, making it more difficult for customers to find me.

Hopefully, you now have some good name ideas for your tanning salon. Once you have this list narrowed down to just a few and researched that they are all available, start asking friends, family, and potential customers their thoughts to get feedback and then pick the perfect name for your tanning salon!